Free Shipping for Orders over $150

Terms

Free shipping applies only to domestic orders in the Contiguous United States totaling $150+. Returns have a $9.95 shipping label fee, which will be waived if you opt for a store credit refund.

Promotions cannot be combined for additional discounts. Accessories are excluded from any site promotion.

Items on sale with a 30% or more discount are eligible for exchange only. Exchange Only items cannot be refunded, but can be exchanged for a different size, a different item, or store credit.

Final Sale items are discounted by 50% or more, and cannot be returned or exchanged.

Men

Primo

in Roccia (1st Gen)

4.9
Rated 4.9 out of 5 stars
559 Reviews
$295 $295 $25 off your first order

Size

Only 35 left in stock
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Details

The Primo is handcrafted in Italy from luxuriously soft suede in a smoky Roccia hue, then set on a comfortable, off-white rubber sole that adds nice contrast. Keep the high-top silhouette in focus by rolling up the cuffs of your pants.

  • Handmade in Marche, Italy
  • Constructed from fine Italian suede
  • Lined with soft Italian leather
  • Set on a durable Margom outsole
  • Fitted with a comfortable, removable insole
  • Finished with hand-painted edges

    Shipping & Returns

    Shipping

    Receive free ground shipping (3-5 business days) on all orders over $150. Read more about our shipping options here.

    Returns/Exchanges

    We accept returns and exchanges of most unworn and unused products within 14 days of shipment. Returns have a $9.95 shipping label fee, which will be waived if you opt for a store credit refund. Items purchased with a discount may only be eligible for store credit or exchange.

    International Orders

    We accept returns on international orders within 14 days of delivery for unworn and unaltered items. A $25 shipping label fee applies for all international returns, along with additional deductions for the original shipping fees, duties, and taxes that are non-refundable.

    Size Guide

    US

    7

    8

    9

    10

    11

    12

    13

    UK

    6

    7

    8

    9

    10

    11

    12

    EU

    40

    41

    42

    43

    44

    45

    46

    We use standard US sizing on all styles.

    4.9
    Rated 4.9 out of 5 stars
    Based on 559 reviews
    99%would recommend these products
    559 reviews
    • George M.
      Verified Buyer
      Size Purchased: 10
      Normal Size: 10
      1 month ago
      Size Purchased: 10
      Normal Size: 10
      Primo in Nero
      Reviewing
      Primo in Nero 10 (US) / 43 (EU)
      Rated 5 out of 5 stars
      Every pair, exceptional

      I have a few different Koios and I only expected these to look and feel fantastic... I wasn't disappointed:) beautifully made shoes.

      QUALITYRated 5.0 on a scale of 1 to 5
      SIZINGRated 0.0 on a scale of minus 2 to 2
      COMFORTRated 5.0 on a scale of 1 to 5
    • David K.
      Verified Buyer
      Size Purchased: 11
      Normal Size: 11.5
      1 month ago
      Size Purchased: 11
      Normal Size: 11.5
      Primo in Castagna
      Reviewing
      Primo in Castagna 11 (US) / 44 (EU)
      Rated 5 out of 5 stars
      Unique High Tops

      These are a great pair of high tops and the Castagna color is awesome! My only recommendation is that they need to offer a wide option.

      QUALITYRated 5.0 on a scale of 1 to 5
      SIZINGRated 0.0 on a scale of minus 2 to 2
      COMFORTRated 5.0 on a scale of 1 to 5
    • David K.
      Verified Buyer
      Size Purchased: 11
      Normal Size: 11.5
      1 month ago
      Size Purchased: 11
      Normal Size: 11.5
      Primo in Charcoal
      Reviewing
      Primo in Charcoal 11 (US) / 44 (EU)
      Rated 5 out of 5 stars
      Great Pair of High Tops

      The fit and overall quality of the shoes are top notch!

      QUALITYRated 5.0 on a scale of 1 to 5
      SIZINGRated 0.0 on a scale of minus 2 to 2
      COMFORTRated 5.0 on a scale of 1 to 5
    • Louis C.
      Verified Buyer
      Size Purchased: 11
      Normal Size: 10.5
      2 months ago
      Size Purchased: 11
      Normal Size: 10.5
      Primo in Charcoal
      Reviewing
      Primo in Charcoal 11 (US) / 44 (EU)
      Rated 5 out of 5 stars
      Very nice shoe

      I have only ***** this shoe in the house so far, and must say that these shoes are very comfortable .

      I also like the style and cut of the shoe, I think this shoe will be in my regular rotation.

      QUALITYRated 5.0 on a scale of 1 to 5
      SIZINGRated 0.0 on a scale of minus 2 to 2
      COMFORTRated 5.0 on a scale of 1 to 5
    • Eduardo R.
      Verified Buyer
      Size Purchased: 11
      Normal Size: 11
      2 months ago
      Size Purchased: 11
      Normal Size: 11
      Primo in Castagna
      Reviewing
      Primo in Castagna 11 (US) / 44 (EU)
      Rated 5 out of 5 stars
      Perfect fit, amazing quality!

      I love my Primos! This is my 3rd pair, having the black and dark brown. This is a great made sneaker that fits perfectly on my minimal style. They are extremely comfortable and as someone that walks a lot and always on my feet I never have problems. Will continue to be a customer!

      QUALITYRated 1.0 on a scale of 1 to 5
      SIZINGRated 0.0 on a scale of minus 2 to 2
      COMFORTRated 5.0 on a scale of 1 to 5
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    Free US Shipping on all orders over $150

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    Exchange/store credit. $20 restock fee. Primo in Roccia (1st Gen)

    To sell this item at its deeply discounted price while also maintaining responsible business practices, we need to charge a $20 restocking fee for exchanges.

    Eligible for exchange/store credit only.Primo in Roccia (1st Gen)

    This item is deeply discounted and as such, it cannot be returned for a refund. However, you may exchange it for a different item or store credit.